spring 2007

h e a l t h   P R O M O T I O N
Kids Eat Smart helps kids make the grade


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Some 16,000 children and youth kick off the school day with breakfast at their school’s Kids Eat Smart Club. Milk, fruit, yogurt, muffins, cereal, toast, and breakfast sandwiches are on the menu – but food to think on is just the start of the benefits of Club membership.

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Some 16,000 children and youth kick off the school day with breakfast at their school’s Kids Eat Smart Club. Milk, fruit, yogurt, muffins, cereal, toast, and breakfast sandwiches are on the menu – but food to think on is just the start of the benefits of Club membership. Along with improving children’s ability to concentrate and learn, Kids Eat Smart Clubs contribute to a child’s physical health and overall wellness.

Kids Eat Smart Clubs are breakfast, snack and lunch programs that are supported by Kids Eat Smart Foundation Newfoundland and Labrador and take place at schools and community centres. There are 164 throughout the province, with 10 new Kids Eat Smart Clubs added since September. The Clubs are run by Kids Eat Smart volunteers (parents, teachers, community service organizations and others) who receive information and educational materials on nutritious menu-planning, safe food handling and more through Kids Eat Smart workshops, newsletters, community meetings and direct contact.

Kids Eat Smart Clubs are universally accessible – all children and youth who did not have breakfast at home, or are hungry, can participate. There is no registration, no envelope system, and no charge to students. The Clubs are supported by Kids Eat Smart Foundation, parental contributions (financial and in-kind), and community fund-raising initiatives.

In response to research that indicates that children in this province consume an insufficient quantity of fruits and vegetables, Kids Eat Smart Foundation launched Fruit & Veggies First! this school year. The initiative earmarks funds specifically for foods from the fruits and vegetables group to ensure that these foods are available to Kids Eat Smart kids. Further, the Foundation is conducting research with Memorial University Faculty of Medicine, Division of Community Health and Humanities to determine how making fruit available to children on a regular basis influences their willingness to consume it. Study results will be released upon completion.

Kids Eat Smart Foundation Newfoundland and Labrador is a registered charity that receives financial support from the Government of Newfoundland and Labrador, Department of Human Resources, Labour and Employment; Leading Corporate Partner Petro-Canada; and, national partner Breakfast for Learning, as well as other corporate sponsors, fundraisers, and donors.

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Nexus is published quarterly for Newfoundland and Labrador's physicians. It is a forum for the exchange of views, ideas and information for members.